CRM & Lead Management

Full pipeline management with lead scoring, UTM tracking, and Google Ads integration for contractors who want to know exactly where their leads come from.

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Feature 01

Lead Scoring

Not all leads are equal. Our scoring system analyzes behavior, source quality, and engagement to surface your best opportunities first so your sales team focuses on deals most likely to close.

Feature 02

UTM Tracking & Attribution

Know exactly where every lead comes from. UTM parameters track campaigns, sources, and mediums so you can see which marketing dollars actually generate profitable jobs.

Feature 03

Google Ads Integration

Connect your Google Ads account for offline enhanced conversions. When a lead becomes a customer, that data flows back to Google to optimize your campaigns automatically.

Feature 04

Automated Follow-Up Sequences

Set up email and SMS sequences that trigger based on lead behavior. New leads get immediate responses, stale leads get re-engagement campaigns, all without manual effort.

Feature 05

Pipeline Visualization

Drag-and-drop kanban boards show your entire sales pipeline at a glance. Move deals through stages, spot bottlenecks, and forecast revenue with confidence.

Feature 06

Custom Fields

Every contractor's business is different. Add custom fields for project types, referral sources, job sizes, or whatever data matters to your sales process.

Feature 07

Lead Source Reporting

See which channels generate leads, which generate quotes, and which generate actual jobs. Calculate true ROI by source, not just lead volume.

Feature 08

Mobile CRM Access

Access your entire pipeline from the job site. Add notes after customer meetings, update deal stages, and never lose context when you're away from your desk.

Why Choose Progrid

The Bottom Line

1

Never Lose a Lead

Every inquiry is captured, scored, and tracked from first touch to signed contract. Nothing falls through the cracks.

2

Know What's Working

Full attribution shows which marketing channels actually generate profitable jobs, not just clicks and calls.

3

Close Faster

Automated follow-ups and smart prioritization keep your pipeline moving without requiring constant manual effort.

Ready to streamline your business?

See how Progrid can transform your operations.